Styleguide

This document is designed to be the Circus Kazoo Styleguide. It should list all the colors, fonts, logos, and common images used in our marketing.

We strive to use a consistent set of things for all of our online and offline marketing materials.

 

Fonts

Header: Englebert

Body: Gothic A1

Header sample

Sub-Header sample

This is sample text of this font

Font-Sizing

as configured in the WP-admin -> Appearance -> Customize menu:

  • Header Text Size: 38

Colors

  • Heading color: Purple: rgb(102, 51, 153)
  • Link Color: Purple: rgb(102, 51, 153)
  • Text color: Black 

Logos

Black Logo, white logo, colorful logo

QR Codes

We would like to use a differet QR code for each different usage (on different media).

For example, we want a different QR code for use on a pamphlet than we do when doing facebook posts, etc.

IDEA: Instead of having a QR-code-specific redirection, use this idea to use Google Analytics to do the tracking for us?

Example URL for Testing: https://www.circuskazoo.com/?utm_source=circus+kazoo&utm_medium=qr+code&utm_campaign=testing+link

 

Test QR Code (with test Google Analytics link)

QR code with GA4 test link

Handout QR code